Best known as the franchisor of the TaxAssist Accountants brand in the UK and Republic of Ireland, the Group has expanded its activities over three decades and now supports a growing international network in Canada and Australia, alongside a portfolio of businesses that strengthen and enhance the wider TaxAssist ecosystem.

The Group comprises the following companies:

  • The TaxAssist Direct Group Limited
  • TaxAssist Direct Limited (main UK operating company)
  • TaxAssist Direct Ireland Limited
  • TaxAssist Direct Ireland Services Limited
  • TaxAssist Group Services Limited
  • TAG Business Services Limited
  • TaxAssist Services Limited
  • TaxAssist Tax Consulting Limited
  • TaxAssist Direct Financial Services Limited
  • TaxAssist Practices Limited
  • Quartet Business Services Group Limited
  • TaxAssist Accountants (London) Limited
  • TaxAssist Accountants (Hammersmith) Limited 
  • TaxAssist (South Norfolk) Limited 
  • TaxAssist Accountants Limited
  • Smarter Sums Limited
  • Auctus Professional Services Limited
  • Auctus Tax Consultants Limited
  • TaxAssist International Ltd 
  • TaxAssist Direct USA Inc 
  • TaxAssist Direct USA Ltd (non-trading) 
  • TaxAssist Direct Australia Pty Ltd (10% shareholding only) 

Our Mission

To empower businesses and individuals to achieve their goals, creating meaningful relationships ​and lasting value.

Group Core Values

At TaxAssist, we:

  • are Client focused. We care about making a difference in our clients' lives.
  • are Collaborative.​ We develop meaningful relationships with a culture of shared success.    ​
  • are Progressive.​ We continuously evolve to stay ahead in a rapidly changing world. ​
  • act with Integrity.​ Upholding transparent, honest, and ethical practices, taking care in everything we do. ​

With a detailed plan for the growth and evolution of the TaxAssist brand, plus the addition of new products and services, these are exciting times for the TaxAssist network.

Daren Moore, Group Chief Executive Officer

Franchisee Case Studies

Accreditations & ethics

The Group abides by the ethics of the British Franchise Association (bfa) and works closely with all relevant accountancy and tax professional bodies and institutions. TaxAssist Accountants is also a member of the Irish Franchise Association and the Franchise Council of Australia (FCA). In 2025, The TaxAssist Group earned a Great Place to Work 'Best Workplaces in Consulting & Professional Services' certification, a prestigious award based entirely on what current employees say about their experience of working at The TaxAssist Group.

BFA Full member logo Irish Franchise Association Logo FCA member Logo Great Place To Work Certification Badge 2025 UK Consulting Logo